Story of Peter Moore – When he became a sales rep in Southern California

I needed a real job. I got a job for Patrick, the French football shoe company, and I became a sales rep in Southern California. I covered the area from the Mexican border all the way up to Bakersfield – which is a massive geographical expanse – in a Toyota Camry with a shoe bag. I moved up to San Francisco in the mid-eighties, and then I became president of Patrick in 1988. I was 11 years in total at Patrick, then I went to Reebok, to get them into worldwide sports with the focus on soccer. Reebok was in Boston: great city, awful winters – I wanted to get back to the West Coast, and that’s how I got into videogames.

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